Ariel's Blog Challenge Week 5

I have been thinking about a surveymonkey for some time. In fact, I started a list of questions that I should ask. Because of the nature of my business—Creative Liaison for a few indie artists—I would like to know more about their fans. Right now I work with mostly local Indies who are in the folk or folk/pop genre. Down the road, if my business expands, then I might be interested in picking up more artists that are not so local. But, for the time being, in working with a small roster, I want to know more about their fans, hence the surveymonkey. I also want to survey my peeps to see what their habits are—where they buy music, who they are listening to, etc. This is a project on my “list of things to do” by end of year. As far as newsletters and e-mails go, Gregory Douglass helped me set up a newsletter through my website. I have created an e-mail list with keywords so that if I want to send a newsletter to my peeps in Vermont, as opposed to other industry contacts, I can call up the VT peeps. If I want to send a more formal newsletter to industry peeps, I can call up keyword “industry”. So far I have a total of almost 400 contacts. My goal is to add in other industry contacts—radio and a few new industry FaceBook friends (with their permission of course) as well as new VT FaceBook friends. My target date for this project is by the end of August. As far as the look of the newsletter—I try to incorporate photos on occasion and upcoming gig dates for the artists as well as what I am up to. Sometimes I incorporate a quote or what I’m reading or “song of the month”. I like Ariel’s idea of “telling a story”. And, her suggestions to keep building the e-mail list and communicate often. I shall go forth and do good work! By the way--I love her subtitle--3 G's: Greeting, Guts & Getting. I always called my family the 3 G family--Glory, Gregory, & Gwendolyn!